Hey there!

I'm Siobhán.

I am a creator, coach, author and speaker.

I’m also a mom of soon-to-be three amazing little boys under 4 and wife to an amazing, hard-working husband.

After building a successful career in nonprofits, my world changed when the pandemic hit. My husband ended up losing his job, and all of a sudden we found ourselves trying to support our family with my very tiny salary.

With the world shut down I knew there was no way I could go out and easily get a second job. I had a small lifestyle blog and social media following that I had grown purely for fun, but kept hearing that you could make REAL money with content creation.

So, while things were shut down I threw myself into learning as much as I could about making money online, and by the end of 2020 I had grown my little blog from barely making a financial dent to generating more income every month than my husband and I were making with our 9-5’s… COMBINED.

And I did it all while still working my full-time job AND wrangling our boys at home.

Along the way, I realized that I wanted to help teach other women and moms how to create a sustainable extra source of income for themselves too through all different kinds of content creation. If I figured out how to create a real business in the midst of a global pandemic while juggling a million crazy changes left and right and about 7 breakdowns a week, ANYONE could!

Creating and growing my online business has allowed us to pay off nearly $30,000 in debt, buy a brand new car when we found out we were expecting our third child, make updates to our home and travel, all while not needing to work more than part-time hours on it.

I know I’m far from the only mom who needed to find a way to make money but didn’t want to give up the precious hours I had with my children in the little years. That’s why I started this business, and why I’m so excited to help other moms learn how to create, grow and scale their businesses too.